Privacy Policy



Last Updated: November 16, 2013 06:00 AM PDT

This Privacy Policy applies to, referred to as the “Website.”  This Privacy Policy discloses how we collect, share, and use information about you that Los Angeles Football League collects through the Website and our use of and your ability to correct the information collected. The Website provides visitors with information about Los Angeles Football League and our products and services. In using and viewing the Website, you understand that Los Angeles Football League may use your “Personally Identifiable Information” (such as name, email address, street address, or telephone number) subject to the terms of this Privacy Policy.


Certain of the information provided by Los Angeles Football League on the Website is available without Los Angeles Football League collecting any Personally Identifiable Information from you. However, Los Angeles Football League does collect Personally Identifiable Information that you provide voluntarily or in the course of purchasing products or services through the Website. Some examples of times when Los Angeles Football League collects Personally Identifiable Information include when you:

  • Submit any content to Los Angeles Football League for posting on the Website;
  • Subscribe to the Website;
  • Order products or services through the Website;
  • Register to use any bulletin board on the Website or post any information thereon;
  • Submit an online request for information about Los Angeles Football League;
  • Complete a survey or poll;
  • Register for a promotion or offer, or
  • Otherwise send us an e-mail message.

You have a choice as to whether to provide Los Angeles Football League with any Personally Identifiable Information. Although you are not required to disclose any Personally Identifiable Information to us, some portions of the Website may not be available to you without your providing this information.

Due to the business-oriented nature of our business and the Website, the Website is not designed to appeal to anyone under the age of 18. We do not knowingly request or receive any information from children.


Los Angeles Football League uses any Personally Identifiable Information you provide in a limited number of ways. We may use your Personally Identifiable Information to (i) complete a transaction related to a purchase of products through the Website, (ii) provide you with information about Los Angeles Football League and its products, (iii) enhance or update the Website; (iv) review your account to determine whether other Los Angeles Football League products may be of interest to you; (v) conduct another transaction you requested; (vi) compile demographic statistics about our users, make a record of your visit and log your IP address, the date and time of your visit to the Website, the pages accessed and any documents downloaded, and the type of browser used; and (vii) alert you to special events at our store, updated information and other news and information from Los Angeles Football League. We may also on occasion combine information about you that we have with information we obtain from other parties to enhance our ability to market to you those products or services that may be of interest to you.

In addition, Los Angeles Football League may hire other companies to perform services on our behalf such as operating certain aspects of the Website or sending you email. These other companies may be supplied with or have access to your Personally Identifiable Information for the sole purpose of providing these services to us or on our behalf.

Though we will make every effort to preserve user privacy, we may need to disclose Personally Identifiable Information when required by law or if we have a good-faith belief that the action is necessary to comply with a pending judicial proceeding, a court order or legal process served on Los Angeles Football League or to protect our rights or the rights of others, to fight fraud, identity theft, to ensure the integrity and operation of our business and systems, or to protect the rights, property or safety of Los Angeles Football League, its employees or others.



How do you get my consent? When you register or otherwise provide us with personal information, Los Angeles Football League will not share that information with third parties without your permission, other than for the limited exceptions already listed. It will only be used for the purposes stated above. Los Angeles Football League may send periodic emails informing you of changes and updates regarding the Website. If we ask for your personal information for marketing, we will either ask you directly for your expressed consent, or provide you with an opportunity to say no.  How do I withdraw my consent? If after you opt-in, you change your mind, you may withdrawing your consent for us to contact you, for the continued collection, use or disclosure of your information, at any time, by contacting us at or mailing us at:

Los Angles Football League 8939 S. Sepulveda Blvd, Suite 100 #777, Los Angeles, CA 90045


We will not disclose your Personally Identifiable Information to others without your permission, except as explained in this Privacy Policy.


Our store is hosted on Shopify Inc.(“Shopify”).  Shopify provides us with the online e-commerce platform that allows us to sell our products and services to you. Your data and Personal Identifiable Information are stored through Shopify’s data storage, databases and the general Shopify application. Shopify has separate data collection and privacy practices independent from ours, and Los Angeles Football League cannot be responsible for Shopify’s policies or activities.  Please contact Shopify directly if you have questions about Shopify’s privacy policies and Terms of Use.  You should review Shopify’s Privacy Policy and Terms of Use here and here.


We may include links to other websites that we think will be of interest to you or operated by our business partners, affiliates, advertisers, and others. These third parties have separate data collection and privacy practices independent from ours, and Los Angeles Football League cannot be responsible for their policies or activities. Please contact those third parties directly if you have questions about their privacy policies.


On an aggregate basis only, we collect comprehensive demographic and other non-identifying information about users of the Website. Los Angeles Football League will never disclose any Personally Identifiable Information as part of this aggregate information but we may lend, sell, share or otherwise disclose aggregate information with others so we can perform research and provide the results to third parties, enhance and market the Website, and conduct accounting and process record keeping functions.


To protect your Personal Identifiable Information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed. This Website has industry-standard security measures in place to protect the loss, misuse, and alteration of the information under our control, and we make good faith efforts to store your Personally Identifiable Information in a secure operating environment. Unfortunately, no data transmission over the Internet can be guaranteed to be absolutely secure. As a result, while we strive to protect your Personally Identifiable Information, we cannot ensure or warrant the security of any information you transmit to us, and you do so at your own risk. If Los Angeles Football League provides you with a user name and password to access portions of the Website or as part of your subscription, Los Angeles Football League disclaims any responsibility for a breach of privacy as a result of your willingly or inadvertently disclosing your user name and password to others.


Los Angeles Football League may use a feature of your browser called a “cookie.” Your cookie automatically identifies your computer - but not you - to our servers when you visit the Website and allows us to correlate your computer with certain usage patterns which are stored in our log files. We use cookies to gather general, aggregate statistics about the overall popularity and usage of the Website. Los Angeles Football League also uses more temporary cookies, often referred to as session cookies, to keep a user logged into the system and aid in the exchange of information between pages without loss of data. Such a cookie, however, is only stored for the current browsing session and is deleted once the browser is closed. Los Angeles Football League can also only read cookies from the Website. Search for Cookies under your Web browser's Help menu for more information on cookie management features available to you. If your browser is set to reject all cookies, the Website may not function properly.

Additionally, we may use IP address information to count and track aggregate visits to Website, to help diagnose problems with our server, and to administer the Website. Los Angeles Football League does not link IP addresses to anything personally identifiable so while a particular user’s session can be tracked, the user remains completely anonymous.


By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence.


Los Angeles Football League complies with the Children's Online Privacy Protection Act of 1998 ("COPPA"). COPPA requires that web site operators never knowingly request personally identifiable information from anyone under the age of 13 without requesting verifiable parental consent. In accordance with COPPA, we do not knowingly collect any personally identifiable information from children under the age of 13. We recommend that no one under the age of 18 submit personally identifiable information to our Website. In the event that we determine that a user of this Website is under the age of 13, we will not maintain or use his or her personally identifiable information.


We encourage you to review our Privacy Policy not just the first time you visit the Website but periodically afterwards since we may modify our Privacy Policy from time to time. The date of the last update of the Privacy Policy will always be posted below:


If we make any substantive changes to our Privacy Policy in the future with regard to how we use your Personally Identifiable Information, we will incorporate those changes here. Your continued use of the Website after the changes are posted constitutes your agreement to the changes, both with regard to information we have previously collected from you and with regard to information we collect from you in the future. If you do not agree to the changes, please discontinue use of the Website.


Please feel free to share any comments and concerns with us. If you have any questions about this Privacy Policy or the practices of the Website, please  contact our Privacy Compliance Officer at or by mail at 

Los Angeles Football League [Re: Privacy Compliance Officer]   [8939 S. Sepulveda Blvd., Suite 100 #777, Los Angeles, CA 90045]